Most of the commodities in the market place today are produced with no indication on the product's labels of where and how the ingredients were grown or developed. Often this means that with commodity products like coffee, tea and of course chocolate, the growers (usually in the third world) are underpaid for their produce. The price they are paid not being governed by the set cost of sustainable production but by volatile world markets leaving growers vulnerable. Obviously this is not fair! Ensuring that producers earn enough money from the product that they grow enables them to invest in education, health, their environment and make choices about their futures. Fair Trade is about giving power back to the growers.

For Fairtrade products covered by the FLO standards (i.e. tea, coffee and chocolate) the FAIRTRADE Label is your only independent guarantee that the products you are buying have been fairly traded. To learn more about the certification system behind the label/guarantee.

To find out more go to: www.fairtrade.net